Marcus by Goldman Sachs
Tasked with future-proofing Goldman Sachs through 2032 to remain on the Dow Jones Industrial Average, their consumer banking service, Marcus, was identified as the keystone in this challenge.
Thesis




































Team
Whitney Bounty, Steven Mayer, Gab Porras, Ana Rice, Abby Shobajo, Tandiwe Zulu
Thesis Advisors
Dr. Tom Guarriello, Mark Kingsley, Debbie Millman, Kelsy Postlethwait, Pablo Ulpiano, Emily Weiland, Melinda Welch